Patricia Beader Designs | Husky Workwear
portfolio_page-template-default,single,single-portfolio_page,postid-67,ajax_fade,page_not_loaded,,qode_grid_1300,qode_popup_menu_push_text_top,qode-content-sidebar-responsive,qode-child-theme-ver-1.0.0,qode-theme-ver-17.2,qode-theme-bridge,disabled_footer_bottom,wpb-js-composer js-comp-ver-5.6,vc_responsive

Husky Workwear

About This Project

The objective of this project was to design a logo using the quadradius system to draw an animal, then brand it to an appropriate product and advertise it. Dogs are one of my most favourite animals and I was attracted to the distinct markings of Siberian huskies when considering this project. After many attempts to reduce a realistic image of a husky to its essential elements I produced the logo seen here. After much consideration, I settled on workwear as the product being marketed and decided to give the advertising a modern and inclusive position by including women paired with the “Tough as Nails” slogan.

Branding, Illustration, Marketing & Advertising